Jeff Staple is recognized in the streetwear world for his iconic work that blends streetwear and design. He is the owner of Staple Design. a clothing collection. creative agency and store in New York that collaborates with many high caliber brands. For us. we reworked the PUMA-180. a pair dedicated to the skate culture of the late 90s and 2000s. which is based on oversized styling. chunky shapes and a technical. lo-fi technical upper.